Thermo Fisher Scientific required a highly engaging, digitally focused way of delivering presentation content internally, moving away from traditional Powerpoint slide decks.
An augmented reality iOS app, which launched with a fully interactive suspended globe as a navigation device. The user could use gestures to navigate in real-time and select a tile to load a slide from the deck.
By syncing the iPad to a projector via Apple TV, the audience were visible through the iPad's camera, adding to the presentation engagement.
'A company's ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.'